Cannabis Shoppers Prefer the In-Store Experience
More people are heading back to cannabis dispensaries. Indeed, the quick return to in-store cannabis shopping, even with restrictions, shows that the demise of brick and mortar is a myth.
Cannabis technology company Akerna Corp. (KERN) has already seen a shift in dispensary delivery as states begin to reopen. Akerna said that as stores begin reopening as states end the lockdowns, online cannabis orders and pickup as a fulfillment method have started to decline.
“The number of delivery orders skyrocketed in March and April, but in May we’re seeing a shift back towards in person transactions. The average number of daily deliveries kept climbing through April but appears to be trending downward in the last two weeks, so we may have hit a peak,” said Aryeh Primus, vice president of analytics, Akerna. “We continue to see that the in-store interaction between consumer and budtender is key for people purchasing cannabis, and delivery takes away that.”
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